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Nationwide Insurance demonstrates user research with NationPam

As an independent consultant, I pitch my services a lot. I consider myself fortunate that I get the opportunity to chat with so many great companies (okay, and some not-so-great ones) about what user experience is and what value it could provide to their businesses. Without a doubt, the most difficult service for me to [Keep Reading…]

Photo of the day: Brand Transparency

Headed back home from Heathrow Airport after a lovely vacation, I stopped at the Pret A Manger for a quick pre-flight bite. When I got to the cash register, I noticed this awesome sticker — concise, honest, and, best of all, empathetic. VAT NIGHTMARE We’re legally required to add on VAT when you eat in. [Keep Reading…]

Photo of the day: Back in 30 minutes

Time has always bothered me; I don’t really believe in it. It’s a human invention, a representation of reality. Now the passage of time, that’s something I can believe in. You can feel it. You can measure it. But it’s always, ALWAYS, relative to something else. Like when you’re in the train station waiting for [Keep Reading…]

Undercover Boss: Just How Badly is Your Company Screwing Itself

Undercover Boss is one of my favorite new shows. Why? Because we desperately need to encourage upper management to get in touch with what’s really going on inside their companies. The right hand doesn’t know what the left hand is doing, and it’s harming employees just as much as customers, if not more. I was [Keep Reading…]

The NEW Frappuccino: however-you-want-it

From middle school through college, I was obsessed with Starbucks. Five-times-a-week obsessed. Then five years ago I realized that I was spending $1,500 a year on coffee, quit cold turkey, and haven’t had a drop since. Part of me also hated the evil empire it has become. In middle school when the first Starbucks opened [Keep Reading…]

Photo of the day: Penn Station, Charging Station

I’ve found myself at Penn Station quite a lot lately. You see, I’m working on the project of a lifetime with Happy Cog Philadelphia, so I visit by train from time-to-time. A few weeks ago I observed some unusual behavior: I’ve passed by this column dozens of times when I walk into the Amtrak area [Keep Reading…]

Photo of the day: A Restroom on a Mission

You couldn’t pay me to use the restroom at NYC’s Penn Station, but I didn’t think twice about needing to pee when I was at Philadelphia’s 30th Street Station recently. Perhaps it was their warm welcome and solemn promise to take care of me that put me at ease. OUR MISSION is to provide the [Keep Reading…]