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Drupal.org User Research: Stakeholder Workshop

At DrupalCon Austin 2014, we officially kicked off the reimagination of Drupal.org with a full-day workshop with Drupal Association staff, Working Groups, select board members and advisors, facilitated by our user experience coach Whitney Hess. In the morning, we did the serious business of defining our objectives, target audiences, metrics for success (KPIs), partners and [Keep Reading...]

User Experience Coaching for Drupal.org

Yesterday the Drupal Association announced that I will be their user experience coach for the reinvention of Drupal.org. It is such an honor to have been awarded the opportunity to guide their extensive user research and product strategy initiative over the next several months. Many organizations would prefer to outsource to agencies to solve their [Keep Reading...]

The User Experience Process for the Seamless iPad App

The Data One week after Seamless, the leading online food ordering service, released their first iPad app in March 2012, the app hit #1 in the App Store’s Lifestyle category. Today it maintains 4.5 stars with more than 6,000 ratings and reviews. “By far the best menu application available for iPad…” “I couldn’t imagine not [Keep Reading...]

How do you choose your clients?

I can tell if a project is going to be worth my time from the very first communication I have with the client. If they talk about their work with passion and excitement, if they want to connect with me as one human being to another, if they are willing to invest their time and [Keep Reading...]

What is it like to be a creative entrepreneur?

At SXSW earlier this year, my friend Saul Colt asked me to sit down for an interview on the topic of creative entrepreneurship. The questions asked are ones I often get on what it’s really like to be independent. The video produced by YouNoodle and sponsored by FreshBooks was released last week. What lessons have [Keep Reading...]

How “When I…” Reasoning Poisons a Team

Earlier this year I had a client who hired me to redesign the first step in their 3-step process. The page was getting loads of customer complaints and the last three iterations on the design hadn’t helped. As always, I started the project by interviewing key stakeholders: the product manager, the product owner, the head [Keep Reading...]

Why Guess? A Familiar Screenplay

CUT TO: INT. SCREEN SHARING MEETING – DAY A client shows their consultant the progress they’ve made on a redesign. They want the consultant’s feedback before it’s too late. CLIENT Currently the user does A, then B, then C. Now the user will be able to do C, then A, then B. We don’t think [Keep Reading...]