I don’t drink whiskey, but this ad almost made me want to. Jameson ran an ad campaign last year exclusively for NYC subways. This hyper-localized approach isn’t very common for a national (hell, international) brand, and it really impressed me. Why? Because they demonstrated “insider knowledge.” MAYBE IT’S BECAUSE THERE ARENINE WRONG WAYS TO SWIPE [Keep Reading…]
Photo of the day: Walker Tennis Balls
You’ve all seen this before: tennis balls on a walker. In fact, Google walker tennis balls and you’ll get 329,000 results. The first three: How to Make a Walker Glide Most Easily, CWI Medical’s Walker Tennis Balls, and a blog post Tennis Balls and Walker, an Ultimate User Hack. If the manufacturers of adult walkers [Keep Reading…]
Photo of the day: Brick wall behind glass
Last year I was going somewhere on the Upper West Side of Manhattan when I passed the Paul Saini Deli on 95th Street and Columbus. In the first window were several shelves filled with an array of grocery products, pretty typical. But as I kept walking I saw there was a second window — and [Keep Reading…]
Photo of the day: Calorie Counts at Dunkin Donuts
Sometimes regulations are evil. On April 30, 2008, NYC passed a law requiring fast food restaurants to very visibly post calorie counts on their menus. Unfortunately for me, that meant finding out that my favorite doughnut at Dunkin Donuts, the Boston Kreme, is the most caloric of them all. Oh how I hate you Mayor [Keep Reading…]
Photo of the day: At the MIT Bookstore
Okay, so photos of the day. While I was at UIE’s UI13 conference in October, I took a gander through the MIT bookstore. When I stumbled upon these two geeky tees, I couldn’t help but snap a pic while no one was looking. I went to Carnegie Mellon a.k.a. Nerds ‘R’ Us and even we [Keep Reading…]
Photo of the day: Please don’t touch, lick, stroke or mount the exhibits
It’s Saturday, so let’s get a little risqué. Over Thanksgiving, the lovely Sharin and I took our 18-year-old friend Jason to the Museum of Sex (what else does one do with an 18-year-old boy?). I snapped a pic of this sign hung prominently near the entrance and posted it to Flickr. Somehow someone found it, [Keep Reading…]
Photo of the day: Don’t Lose Your Shirt
Okay, so times are tough. Maybe you should think about saving your cash. Instead of going out tonight, stay at home and play with your money without spending a dime. Over brunch with Orian one day, I made a ring from a dollar bill similar to this one. I learned how to do it back [Keep Reading…]
Photo of the day: Elevator madness
Believe it or not, I don’t really have anything negative to say about this elevator panel, just that it’s rather overwhelming the first time you see it. But I’ve seen it many times, so it no longer phases me. There are two panels because the elevator has two doors, one on each side — there [Keep Reading…]
Photo of the day: Street Lihgting
Look closely. Do you see it? I’ve been passing this lamppost for more than 5 years, and happened to notice this ridiculousness a long time ago. Last week when I passed by it again, I finally decided to snap a pic. I don’t know enough about how these street lights get installed or how the [Keep Reading…]
Photo of the day: Employees Must Wash Hands Before Returning to Work
I found this sign in a Starbucks bathroom. If you’re literate, do you really need detailed instructions on how to wash your hands? 1. Wet 2. Soap 3. Wash for 20 sec. 4. Rinse 5. Dry 6. Turn off water with paper towel And just in case you can’t read or don’t understand the steps, [Keep Reading…]
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