I’m down in sunny Savannah for the weekend at the inaugural IxDA conference, Interaction 08. With about 400 people in attendance, it is the first professional conference that is specifically for interaction designers, by interaction designers. The Interaction Design Association (IxDA) started in 2003 as a grassroots organization to unite the worldwide community of interaction [Keep Reading…]
The value of personas
I’ve never been completely convinced that personas are a valuable design tool. And I think that’s because I’ve been confused all along. To me, personas are the total sum of silly names, stock photography and forced lists of likes and dislikes. The act of creating the personas is worthwhile because I solidify in my mind [Keep Reading…]
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