Creating a Culture of UX was offered as a half-day (3-1/2 hour) workshop at UX London 2010, UX Israel Live 2011, and UX Hong Kong 2012.
The workshop consists of case studies, group exercises, a short lecture, and room discussion.
Slides from the Workshop
Creating a Culture of UX
View more presentations from Whitney Hess.
Negotiation & Persuasion Handout
Books Mentioned in the Workshop
Influence: The Psychology of Persuasion
By Robert B. Cialdini
Getting to Yes: Negotiating Agreement Without Giving In
By Roger Fisher and William Ury
The Power of a Positive No
By William Ury
Resources for Selling UX
Where’s the Value? Return on User Experience (ROUX)
