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To gather together

I have the distinction of being the longest-running member of Manhattan’s first and foremost coworking center, New Work City. But lately I’ve been staying home on the Upper West Side every day, working at my dining table or on the couch, instead of taking the 20-minute subway ride down to TriBeCa. It’s cold and snowy [Keep Reading...]

New Year’s Resolutions for 2011

New Year’s Resolutions get a bad rap, and many say they’re trite and futile. I couldn’t disagree more. Setting goals, especially challenging ones, is the best way to effectively change behavior. A resolution is a commitment to oneself, and I can’t think of a more honorable and necessary thing for a human to do than [Keep Reading...]

Pleasure and Pain turns 3

Three years ago, I was feeling stagnant and purposeless. I wasn’t happy with the direction of my career and I didn’t know what to do about it. Without a clue what it was, I joined Twitter, and three days later I started this blog. January 10, 2008. This is a tough day for me to [Keep Reading...]

The plain numbers about women in tech – The Startups

I don’t often think of myself as a woman. As I approach public restrooms, I have to remind myself: “Whitney, you are a woman, use the women’s room.” Being a woman doesn’t actively, consciously factor into my every day life, especially not professionally. While my gender must have a partial effect on everything I do [Keep Reading...]

You are in context to another

I’ve been thinking a lot lately about how to define your audience, how to name them. We all know that if you design for everyone, you end up designing for no one. But demarcating a group of people can be a real struggle, especially since people exhibit different behaviors in different situations — one of [Keep Reading...]

Thanks is never enough

Thank you to Mr. Dan Kramarsky who in the eighth grade suggested that I elect to take the Computer Science class in ninth grade. Thank you to Mr. Charles Rice who let me take his one Computer Science class for all four years of high school, and encouraged me to consider applying to Carnegie Mellon [Keep Reading...]

A Plan of Action

“For which of you, intending to build a tower, does not first sit down and count the cost, whether he has enough to finish it?” — Luke 14:28 It’s not every day I quote the Bible. All the rarer that I quote from the New Testament, given the fact that I’m Jewish. But I happened [Keep Reading...]