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To Those Who Aim to Cause Pain

Today you chose hate instead of hope. You chose to hurt instead of heal. You chose power over patience. You chose judgment over justice. You chose enslavement over enlightenment. You made a choice today. A choice that will forever alter the course of your life and the lives of those around you. The lives of [Keep Reading...]

I’m Going Home

Home. The last year of my life has been an exploration of that word. I came to a point where I finally had to admit that I no longer felt at home, in my home, in my city. And in a search for a new home, I had to admit that I no longer felt [Keep Reading...]

The Design Advisor: Why Every Startup Needs One

All startups start with an idea, a founder’s desire to invent something new. They invest time and money into bringing the idea to life, and a series of thoughts become a product. But more often than not, these thoughts are instincts, not insights. And eventually the product fails. Design turns an invention into a solution. [Keep Reading...]

War Stories: Stories of War

[Originally published in the series War Stories on Steve Portigal's All This Chittah Chattah] I interviewed Holocaust survivors. Four words that still send shivers down my spine. Their stories were meant to shape my research; they ended up shaping me. It was the project of a lifetime. I was asked to conduct user research for [Keep Reading...]

Would You Treat Them Differently?

All of our minds are filled with things that no one else will ever know. “If you could stand in someone else’s shoes, hear what they hear, see what they see, feel what they feel, would you treat them differently?” This is the question asked by the Cleveland Clinic, one of the top hospitals in [Keep Reading...]

Customers First

Choose Your Customers First, said Seth Godin in his post yesterday. “First figure out who you’d like to do business with, then go make something just for them.” It’s a message I’ve been evangelizing for the past year: define the problem before devising the solution. Research > Strategy > Design. If you don’t know why [Keep Reading...]

Speak and Be Seen

I’m thrilled to have been invited to contribute a piece to Ladies in Tech, a new site celebrating and supporting female speakers in technology. Published today, Speak and Be Seen is a deeply personal story of how I first got involved in public speaking and the massive fears I’ve had to overcome along the way. [Keep Reading...]