In the video below, Jeff Bezos, one of the greatest minds in customer experience, tells us “Everything I know” and discusses the acquisition of Zappos.
What Jeff Bezos knows:
- Obsess over customers
“When given the choice of obsessing over competitors or obsessing over customers, we always obsess over customers.” - Invent
“Any time we have a problem, we never accept either/or thinking. We try to figure out a solution that gets both things.” - Think long term
“It requires and allows a willingness to be misunderstood.” - It’s always Day 1
“There’s always more invention in the future. Always more customer innovation. New ways to obsess over customers.”
Related Posts:
- The Purpose of a Business is to Create a Customer August 13, 2012 | 4 comments
- Empathy is the Core of Design Thinking February 26, 2013 | 2 comments
- IA Summit 2008 Opening Keynote: “Journey to the Center of Design” by Jared Spool April 12, 2008 | 4 comments
- Indi Young hosts virtual seminar on mental models January 29, 2008 | 0 comments
- Nationwide Insurance demonstrates user research with NationPam January 18, 2011 | 3 comments
About Whitney Hess
Whitney Hess is a coach and writer helping product teams and senior leaders make better decisions through the principles of user experience. She believes empathy builds empires.
Pingback: Consumers, Design, & Strategy | Design By Candlelight